Fashion & Beauty Trends

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Fashion and Beauty Trends

by our stylist and educator Amanda


Texture, texture, texture.  2017-2018 is all about the “undone look”.  More and more of our clients are bringing in pictures with a more relaxed finish, and asking for styles that look effortless/tousled.  Structured curls are fading out- bed head is fading in.


Hair color trends for the year are following the same theme. Clients want an effortless/sun-kissed look, rather than your traditional highlights. Hair painting or balayage is one of our most asked for designs. Hair painting can be customized to each client depending on the desired look. Some clients prefer a more blended look throughout where others want a strong added brightness.


The most popular haircut of 2017 hovers right around the collarbone area. This mid-length haircut is versatile enough to flatter all textures of hair. It looks spunky and edgy when styled straight, but also lays in a slimming and flattering manner when it’s worn curly.




Have questions about how to make this year’s trends fit your personal hair style?  Reach out to us with your thoughts, questions, and more at and we’ll answer your questions and help you find your best look.


Amanda, Educator & Stylist at Jovie Salon


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